CITY GOLF FAQ ③ The Global Response to CITY GOLF as It Expands Worldwide

Q1. What has the response to CITY GOLF been like overseas?

At the ‘2026 PGA Merchandise Show’ held in Orlando, USA in January 2026, CITY GOLF drew an enthusiastic response. This marked GOLFZON’s 11th appearance at the PGA Show, and at its largest scale ever, the company operated two booths in total—one for CITY GOLF and one for GOLFZON America.

At the CITY GOLF booth, an actual hole was built within the exhibition hall to offer hands-on experiences, and the greatest interest centered on the way it fuses the strengths of screen golf and field golf, allowing visitors to enjoy golf indoors in the heart of the city just like on a real course. Pro Ahn Ye-in, active on the GTOUR, also fired up the atmosphere by sinking a birdie in front of foreign visitors.

Positive reactions from golf influencers who experienced CITY GOLF were also shared across various social media channels. One influencer rated it “the most impressive content I saw at the PGA Show,” and let out exclamations of admiration at the moment when, after the long game, the screen lifted upward to reveal the putting green.

Q2. Is CITY GOLF also gaining recognition for its potential across the global golf industry?

At this PGA Show, GOLFZON signed partnership agreements with local companies in Canada and the United States, respectively. In particular, it formed a partnership with Anthony Graffia, a partner at Nessie Capital in the USA, for CITY GOLF’s entry into the Americas, and this agreement demonstrated the potential to bring the GOLFZON Open—held at CITY GOLF venues—to North America as well.

On-site, sales consultations were also held with companies and institutions from dozens of countries across the Middle East, Northern Europe, North America, and more. Chinese media also reported that CITY GOLF, which originated in China, had successfully made its debut in the overseas golf market.

Q3. Are there golf tours held at CITY GOLF?

The ‘GOLFZON China Open’ is a representative golf tour. It is a global screen golf tour open to golfers worldwide, from pros to amateurs. The total prize money for the 2026 GOLFZON China Open has been doubled from the previous year to 20 million yuan (about 4.25 billion won), with a winner’s prize of 5 million yuan (about 1.05 billion won).

Golfers from around the world—across Korea, China, Asia, the Americas, and Europe—advance through regional online and offline qualifiers and the main rounds, then compete in the finals at a CITY GOLF venue in China this December. The domestic qualifiers alone have drawn such hot interest that participants surpassed 16,000 and rounds played exceeded 30,000. The Korean main round scheduled for July will feature first-tier KPGA and KLPGA tour pros such as Kim Hong-taek, Lim Jin-young, and Cho A-yeon.

Q4. What are CITY GOLF’s plans for global expansion?

Following its first location in Tianjin and second in Yanji, CITY GOLF plans to unveil a third location in another Chinese city by the end of 2026. Building on a glocalization strategy grounded in overseas subsidiaries in the United States, China, Japan, and beyond, GOLFZON is at a stage of growing its presence as a global total platform company.

As a model that proposes a new category of urban golf, CITY GOLF is drawing attention in the global market as an alternative that expands beyond the existing field-centered golf infrastructure. Built on the simulator technology GOLFZON has accumulated over 25 years, CITY GOLF is establishing itself in the global market as a new name for K-golf.

Everyone’s Reaction to GOLFZON City Golf is INSANE #golftech #pga

GOLFZON Takes Over the 2026 PGA Show!