GOLFZON Japan Holds Seminar for Companies Considering Entry into the Indoor Golf Business

• Introducing new market-entry cases and operating strategies for ‘facilities that continue to be chosen’ in line with the expanding indoor golf market

GOLFZON Japan Co., Ltd. (headquartered in Tokyo; hereinafter GOLFZON Japan), which operates the simulation golf brand ‘GOLFZON,’ announced that it will hold the ‘Indoor Golf Driving Range & School New Market-Entry Case Seminar’ on Friday, May 22, 2026, at ‘Driving Range Higashi-Shinjuku,’ a GOLFZON Japan directly operated location, for corporations and business operators considering entry into the indoor golf driving range and school business.

As the indoor golf market has recently expanded, mainly in urban areas, interest in 24-hour and unmanned operating facilities has been growing. In addition, an increasing number of companies from other industries are entering the indoor golf business with the aim of utilizing idle real estate and developing new revenue streams. On the other hand, as the number of facilities grows, more cases are emerging in which price competition and differentiation become challenges, making it all the more important to build facilities that continue to be chosen.

In line with this market trend, this seminar will invite Mr. Naofumi Iwasa of Funai Soken Holdings Inc. to introduce the latest trends in the indoor golf market, new market-entry cases, and facility operating models.

In addition, Mr. Terayu, a GOLFZON Japan ambassador who personally operates a lesson studio, will draw on his actual experience of introducing GOLFZON simulators to explain the value of utilizing simulation golf as well as the importance of brand strategy and customer experience in building facilities that continue to be chosen in an increasingly competitive market.

Alongside this, the seminar also plans to introduce facility operating cases and the advantages of adopting the GOLFZON simulation golf system.